Poland Convention Bureau PTO achieves Destination Marketing Accreditation

12/12/2011 Poland

The Poland Convention Bureau Polish Tourist Organisation announced today that it has been awarded accreditation from the Destination Marketing Accreditation Program (DMAP).

DMAP is an international accreditation program developed by the Washington, DC based Destination Marketing Association International (DMAI). In earning the DMAP accreditation, destination marketing organizations (DMOs) communicate to their community, buyers and potential visitors that their DMO has attained a significant measure of excellence.
“The Poland Convention Bureau PTO is honored to receive the Destination Marketing Accreditation from DMAP. It was challenging but definitely worth doing. We are happy to prove our professionalism and hopefully it will help us to bring more association meetings and corporate events to Poland” said Krzysztof Celuch CMM, CITE, manager of the Poland CB. “We are very pleased to be recognized in the destination marketing community for providing outstanding services in accordance with international standards and benchmarks in this field.”
“By applying for and receiving DMAP accreditation, the Poland Convention Bureau PTO has demonstrated a commitment to quality programs and services, said James T. Wood, FCDME, DMAP Board Chair. “Earning DMAP accreditation tells the Poland community and potential visitors that your DMO has attained a measure of excellence assuring that their trust is well placed and their business in good hands.”
Poland Convention Bureau is a governmental institution - a division of the Polish Tourist Organisation, focused on the promotion of Poland's unique qualities as a meetings and events destination, as well as on providing neutral, professional advice to all considering Poland as a venue for their future events.
DMAP accreditation standards cover a wide variety of topics including governance, finance, management, human resources, technology, visitor services, group services, sales, communications, membership, brand management, destination development, research/market intelligence, innovation and stakeholder relationships.

DMAP is an independent international accreditation body and a leader in defining quality and performance issues in destination marketing. For additional information on DMAP visit www.destinationmarketing.org.

Contact:
Name: Krzysztof Celuch
Phone + 48 22 5367042;
E-mail krzysztof.celuch@pot.gov.pl