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TRANSFORMERS The Ride Premieres at Universal Studios Singapore

SINGAPORE, 27 October 2011 – AUTOBOTS, roll out! Come 3 December, Universal Studios Singapore will launch the world’s first theme park attraction based on Hasbro’s iconic TRANSFORMERS brand. Taking the TRANSFORMERS movie franchise from reel to reality, this motion thrill ride will showcase the most advanced evolution of immersive theme park entertainment.

Michael Bay, director and executive producer of the immensely popular TRANSFORMERS blockbuster movies who also served as the attraction’s creative consultant, will be in attendance to help commemorate the occasion.

Mr. Michael Bay said: “I am very excited about the debut of this attraction at Universal Studios Singapore. Finally, TRANSFORMERS fans will not only have the chance to watch the AUTOBOTS battle the DECEPTICONS on screen; they’ll actually be part of the action. ”

The breakthrough attraction will feature 12 scenes, comprising sets blended seamlessly with hyper-realistic 3-D digital media and special effects to bring tactile realism to every moment. Guests will be unable to discern illusion from reality as they get transported onboard advanced motion-based ride vehicles into the TRANSFORMERS universe, and partake in the ultimate 3D battle against the DECEPTICONS right alongside the AUTOBOTS.

Resorts World Sentosa (RWS) is confident that TRANSFORMERS The Ride will raise the bar for immersive ride experiences anywhere in the world and will be a game changer for theme park attractions, well-suited for the entire family. Mr. Tan Hee Teck, CEO of Resorts World Sentosa, said: "The world debut of TRANSFORMERS The Ride at Universal Studios Singapore exemplifies how Resorts World Sentosa has continued to build on its leading reputation as the number one destination resort in Asia. Hence, we are most thrilled to bring the milestone launch of this franchise here. Resorts World Sentosa transformed Singapore as its first integrated resort in 2010, and we will continue to bring in game changing attractions to the region."

Enlisted as NEST recruits, guests are tasked to help the AUTOBOTS protect a remaining shard of the ALLSPARK – a powerful energy cube that gives life to the TRANSFORMERS. As the DECEPTICONS attack the facility in a bid to obtain the shard, guests will be introduced to a new AUTOBOT – EVAC – created exclusively for the ride.

New to the AUTOBOTS family, EVAC is a stealth transportation AUTOBOT stationed on Earth designed to transport personnel and classified materials at hyper speeds. For the ride, park guests will board EVAC and begin the ride of their lives, zipping through subway tunnels, down city streets and across rooftops, with the DECEPTICONS hot on their heels. Park guests, especially fans of TRANSFORMERS, will be thrilled as they come face-to-face – and be transported – by an AUTOBOT. This epic ride experience will allow guests the opportunity to truly “Ride The Movies™”.

Special year-end holiday packages for Universal Studios Singapore will be rolled out through the Resorts World Sentosa website and authorized travel agents. Guests signing up for these special packages will receive a TRANSFORMERS The Ride commemorative souvenir and express entry to the attraction. More details will be available at www.rwsentosa.com.

In the coming weeks, fringe contests and more exclusive sneak peeks and behind-the-scenes videos of the world’s first TRANSFORMERS theme park attraction at Universal Studios Singapore will also be posted on the attraction’s official blog, http://tftheride.rwsentosablog.com. Guests are encouraged to check the blog for updates, including information on a chance to receive exclusive invitations to attraction launch event.

Travel professionals can learn more about TRANSFORMERS The Ride and more at this year’s China International Travel Mart trade show, held at Kunming International Convention & Exhibition Center from now to October 30.

For more information about Resort World Sentosa please use the following link.